Our colours were not chosen arbitrarily. They were selected to convey meaning and to describe the continual cadence of your entrepreneurial journey.

Monday to Thursday, our blogs follow a repeating pattern:

  • Monday – green
  • Tuesday – orange
  • Wednesday – turquoise
  • Thursday – purple

And Monday to Thursday, our blogs follow another repeating pattern – the rhythm of our axioms.

  • Monday – Know Yourself
  • Tuesday – Know Your Business
  • Wednesday – Know Your Customer
  • Thursday – Know How You Make Money

Know Yourself the source of your corporate identity
Green is the colour of nature, of new growth and of fertility

Know Your Business the source of your corporate energy
Orange is the colour of creativity, determination, strength, endurance, enthusiasm and success

Know Your Customer the source of your corporate power
Turquoise is the colour of communication, clarity, intuition, balance and stability

Know How You Make Money the source of your corporate success
Purple is the colour of independence, magic, power and wisdom

As you read, think about the words, the axiom and the meaning of the colour. Think about what they mean to you, to your company, and to the business you are creating.

We believe in you. Gung Ho Friends!